Free tools

Make every message sharper before you send.

Small, useful tools for improving relevance, clarity and deliverability. No account required.

Cold Email Optimizer

Paste any cold email and get it back rewritten line by line, with every move labelled and a prompt wherever your research is missing.

4 pages, all linked and kept current.

Rewrite any cold email line by line: what to keep, what to cut, what to change.

Score any cold email on eight criteria, each with the reason behind it.

Compare subject lines for clarity, specificity and risk.

Catch risky language and formatting before it reaches a mailbox.

Free playbook

The full system behind these tools: how to pick the right people, find a real reason to write, and follow up without becoming noise.